SailGP, a sports league and international F50 catamaran racing competition, has set its sights on becoming the biggest sport in the world. With high-speed races, gender diversity initiatives, and notable investors like Issa Rae and Tommy Hilfiger, SailGP is making waves in the sporting world.
Founded by Larry Ellison of Oracle, SailGP recently returned to New York City for a series of regattas after a hiatus since 2019. With 10 teams competing, New Zealand emerged victorious in the weekend races. The upcoming 2024 finals are highly anticipated, promising more thrilling action for sailing fans worldwide.
SailGP aims to attract new followers to the sport with its dynamic approach, setting itself apart from events like the America’s Cup. By hosting 12 events in 2024, the league hopes to expand its audience and create a dedicated fan base akin to Formula 1 enthusiasts. Despite facing challenges like a heat advisory, SailGP managed to sell out tickets for the New York races, signaling a potential shift in the industry’s popularity.
One of SailGP’s key initiatives is the Women’s Pathway program, which mandates the inclusion of female sailors in every boat crew. This commitment to gender equity is a forward-thinking move that reflects the league’s progressive stance. With plans to have a female driver in the sixth season, SailGP is actively promoting diversity and inclusivity in a sport traditionally associated with privilege.
Hannah Mills, an Olympic sailor and Rolex ambassador, praises SailGP’s efforts to increase women’s participation in sailing. As an advisor for the Emirates Great Britain SailGP team, Mills recognizes the importance of diverse representation in sports. She emphasizes that SailGP’s Women’s Pathway program is a model that could revolutionize the industry and inspire other sports to follow suit.
F50 racing, a cornerstone of events like the America’s Cup, has historically been dominated by male athletes. However, SailGP is working to bridge the experience gap and provide equal opportunities for all sailors. By fostering mixed sailing teams, the league is not only promoting diversity but also showcasing the global nature of sports.
The potential for sailing to become a prominent global sport is evident through initiatives like SailGP. By embracing innovation, promoting inclusivity, and challenging traditional norms, the league is paving the way for a new era in sailing. As more fans around the world tune in to watch high-speed races and witness diverse teams in action, the future of sailing looks bright and promising.