If you are a fan of the popular show Love Is Blind, then you have undoubtedly noticed the flawless makeup of the show’s presenter, Emma Willis. Emma is always camera-ready and looks stunning on screen, thanks to her long-time makeup artist, Amanda Bowen. With over 20 years of experience working together, Amanda knows Emma’s face better than anyone else. Their professional relationship has stood the test of time, and Amanda always manages to bring out Emma’s natural beauty without overpowering it with heavy makeup.
Emma Willis is known for her radiant skin and incredible bone structure, which Amanda likes to enhance with a “less is more” approach to makeup. Rather than covering up Emma’s features, Amanda works to complement them, creating a fresh and glowing look that nods to current makeup trends. Amanda’s favorite skincare products for prepping Emma’s skin include Tatcha Dewy Skin Cream, Weleda, ADC Beauty, and Merit Great Skin Serum. She also uses innovative tools like the Jillian Dempsey Gold Sculpting Bar and ZIIP Halo to tone and lift Emma’s face before applying makeup.
When it comes to Emma’s makeup look, Amanda keeps the base minimal and focuses on accentuating her eyes and lips. She opts for lightweight foundations like MAC Face & Body, Westman Atelier Vital Skincare Complexion Drops, or Lisa Eldridge Seamless Skin Foundation. Amanda applies these products with precision using high-quality brushes like Sonia G Sheer Buffer or MyKitCo Stippling Base. To achieve a natural glow, she uses Glossier Future Dew or Rhode Glazing Fluid and adds a touch of highlighter from brands like Lisa Eldridge, Chanel, or RMS Living Highlighters.
Amanda reveals that she is not a big fan of primers or powder but does use By Terry Hyaluronic Powder to set the makeup lightly. For touch-ups on set, she relies on Charlotte Tilbury Pressed Powder and Delilah Wake Up Radiant Hydrating Mist for a refresh during long filming days. Emma’s favorite mascaras include Lisa Eldridge Kitten Lash and Sweed Cloud Mascara, both of which give her lashes volume and definition. When it comes to lip products, Emma prefers neutral shades like Charlotte Tilbury Penelope Pink, Pat McGrath Nude Romantic, or Kosas Lip Oils for a subtle yet polished look.
Amanda shares that Emma’s go-to beauty products include Weleda Skin Food for hydration, Nabla Cupids Arrow Eye Stylos for easy application, and Merit Bronze Balm Stick for a touch of warmth to the skin. Emma’s signature look is completed with a swipe of lip balm, highlighting her preference for a natural and understated beauty routine. Amanda’s attention to detail and skillful application techniques have made Emma Willis a style icon, showcasing that less is indeed more when it comes to makeup.